At a press briefing to announce the event on October 31, the organizer, Saigon Jewelry Company Limited (SJC), said the fair will be divided into several display areas, showcasing domestic and foreign jewelry products, diamonds, various gemstones, jewelry casting technologies, machines and equipment, and after-sales and warranty services. The organizing board will designate a reception and negotiating area for businesses. 

There will also be many special promotional and discount programs on offer at the fair.

Dao Cong Thang, Vice General Director of SJC, said that over the past 25 years, the fair has become a traditional event for the gold, silver, and gemstone sector, and a trusted destination of many businesses seeking trade and cooperation opportunities to get exposure for their products and brands.

Mr. Thang said the organizing board hopes to hold the fair biannually and expand it to other provinces and cities like Can Tho and Hanoi to help businesses nationwide to further promote Vietnamese gold, silver, and gemstone brands, and offer customers the opportunity to buy high quality and special products cast with advanced technologies.